• Almost 50% of all searches on Google are local
• 88% of consumers doing a local search on their smartphones call or visit a store within 24 hours

This being said, it’s crucial for you to have a solid local marketing strategy in place. For your brand’s success, you need tools to maximize your local promotion efforts to attract the right, most valuable customers, and earn more revenue. Explore the 16 best local marketing tools.

16 Best Local Marketing Tools For Your Business

What are local marketing tools? Local marketing tools are solutions that let businesses reach customers within their geographic area. There are various types of local marketing tools to help you with your marketing efforts.

Let’s review the list of available tools by type. We’ll cover:

• Listings management platforms
• Review management solutions
• Local SEO Tools
• Local advertising solutions
• Social media marketing tools
• All-in-one solutions

Listings Management

Your business is likely to have several listings in various local directories. You need to ensure all of them are up-to-date, relevant, well-managed, and have no duplicates. Tools for automated listings management will help you solve this problem.

BrightLocal

BrightLocal is a local marketing automation platform. It enables businesses to increase their online visibility, manage their reputation as well as bring more potential customers from local search. BrightLocal enables business owners to :

• Fix duplicate listings
• Track their listing performance and optimization
• Analyze their listing rankings
• Generate listing reports easily and quickly

Yext

Yext is a local marketing automation service to help businesses effortlessly manage their listings. It integrates with over 150 most popular directories. With Yext, you can :

• Collect insights and data for easier listing reporting
• Prevent duplicate listings
• Clean up data to keep listings consistent
• Update your Google My Business listings

Advice Local

Advice Local is another tool for effective listings management. It can boast the largest number of directories supported. The platform’s network includes:

• Data aggregators (Foursquare, Infogroup, etc.)
• Data accelerators (Google, Facebook, Yelp, etc.)
• Data enhancers (Chamber of Commerce, Superpages, Judy’s Book, etc.)
• GPS accelerators (Apple, TomTom, Here, etc.)

Review management

According to Oberlo, 9 out of 10 people read reviews before making a purchase. However, monitoring reviews about your company and responding to them is rather time-consuming. Local marketing solutions for review management enable companies to easily track what clients say about them on various channels (review websites, social media, etc.).

Grade.us

Grade.us is one of the leading marketing tools for managing reviews on the market. It allows business owners to generate and monitor customer feedback from multiple channels. Grade.us’s standout feature is that you can market the collected reviews on the websites significant to your business. Businesses with multiple locations as well as established companies looking to scale will definitely enjoy the tool.

ReviewPush

ReviewPush is a solution that makes review management easy. It tracks the reviews people leave about your brand on the leading review websites. Also, you get notified about new reviews by email. You can even directly respond to it via email. The platform also helps you easily request reviews for each of your locations. A report-generating feature, you can get automatic reports at different levels (corporate, region, district, or store).

ReviewTrackers

ReviewTrackers is a great local marketing automation software solution designed to take control over your company’s listing information on the web to ensure brand visibility and boost online ranking. The platform also offers review widgets to show reviews on your company’s website to build brand credibility, influence customers’ decisions with social proof, and thus drive more conversions.

Local SEO Tools

Tools for local SEO can help businesses improve their web presence and findability as well as engage with their target audience. Tracking rankings, monitoring your business performance, getting competitor insight, selecting the right keywords, and encouraging customer engagement — all these tasks can be done with local SEO tools.

LocalFalcon

LocalFalcon is an SEO platform that allows your business to have a bird’s eye view of your ranking in various parts of a particular location (town or region). Besides, you can review competitor reports and rely on those for better visibility.

LocalFalcon enables businesses to realize how they rank locally and how their actions help them achieve a serious advantage over their competition. SEO positioning, SEO audit, Google My Business Audit, and even more can be done with LocalFalcon.

Ahrefs

Ahrefs is another world-renowned SEO tool with a rich toolset. It allows business owners to perform various SEO activities to improve their rankings in search results and therefore gain more traffic. With Ahrefs you can:

• Audit and optimize your website
• Analyze your competitors
• Track your ranking progress
• Find keywords your potential customers use while searching
• Find top performing content in your niche

Semrush

Semrush is one of the leading business local marketing tools. It helps businesses research competitors, develop an effective content marketing strategy, and find profitable keywords to grow their reach. The service also helps company owners understand why organic search isn’t working and how to fix this problem.

Local advertising

Local advertising lets businesses bring customers from nearby locations by delivering relevant area-targeted advertisements in the right place at the right moment.

Google Ads

Google Ads is a platform that is likely to need no introduction. It is a paid advertising tool known as ‘pay-per-click’ (PPC). Google Ads can help drive the most valuable traffic to your company website. With Google Ads, you can create and share timely mobile and desktop ads. So your prospects will find your company’s website on Google’s results page while using it to find the services and/or goods you offer.

Facebook Ads

Facebook Ads is also a tool that everybody knows. It lets you connect with users who mostly use Facebook for various purposes. As they spend lots of time scrolling through their newsfeed or watching stories, you have a perfect opportunity to grasp their attention and promote your products and/or services.

With Facebook, you can:

• Draw your audience’s attention to special offers or promotions
• Encourage people to visit your company’s website to buy what you offer or find more details
• Provide driving and walking directions to your location
• Prompt prospects to call you immediately
• etc.

Yelp Ads

Yelp Ads is a local advertising platform. It lets businesses display ads (both desktop and mobile) on competitor business pages and also on Yelp’s search results page. People will find the sponsored (paid) results above the organic ones. In this aspect, Yelp Ads resembles Google Ads.

Yelp ads would be a perfect match if you are :

• A small or mid-sized business having 1 to 9 locations and operating locally
• A large business operating on a national or regional level and have 10 or more locations

Social media marketing

Social media has long ceased to be a platform for sharing photos and interesting posts with friends. Properly leveraged, social networks can become an effective marketing tool allowing you to engage with your prospects, boost brand awareness, enhance loyalty, and maximize profits.

Buffer

Buffer is a platform for better social media management. The tool enables businesses to effortlessly:

• Schedule posts to share relevant information with your audience on various networks from one place
• Measure your social media performance to develop better content
• Respond to your customers’ comments to demonstrate your care and appreciation
• Track your metrics such as engagement, reach, and following to identify areas for improvement

BuzzSumo

BuzzSumo is one of the most famous social media marketing tools. It can:

• Help your business generate content ideas
• Develop high-performing relevant content
• Find influencers that can power up your brand
• Track your performance
• Research relevant keywords as well as trending topics your prospects are interested in

Missinglttr

Missinglttr is a social media management solution that enables businesses to share engaging content as well as distribute it effectively by finding the leading influencers in your industry. With Missinglttr, you can forget about switching between different apps to help your social media channels grow.

Also, Missinglttr offers automated drip campaigns — it automatically detects your content regardless of what platform you publish your posts on (be it an online publishing platform like Medium, your company blog, or even your Youtube channel) and adds it to the library to be dripped out later.

The All-In-One Marketing Solution

With the local marketing tools mentioned above, it’s definitely easier to put together your local marketing strategies. However, navigating between various platforms is rather inconvenient and time-consuming.

Luckily, the market offers all-in-one local marketing automation platforms like PromoRepublic to take your marketing efforts to the next level. Such tools allow businesses with multiple locations to work with all major marketing channels through one dashboard.

PromoRepublic is an end-to-end platform that enables multi-location businesses to solve a wide range of local marketing tasks:

• Reputation Management. Timely track customer feedback, online reviews, and company mentions to understand how people perceive your brand.

• Social Media Marketing. Plan localized posts for various networks, manage customer communication, and display ads to increase brand awareness across local communities.
• Brand Management. Ensure brand consistency across all your locations.
• Local SEO. Build citations, manage your multiple listings, and keep them up-to-date for increased search traffic and better online findability.

• Distributed Marketing. Distribute brand templates and assets and decide what elements your local workforce can modify without violating brand guidelines.
• Insight-Driven Marketing. Uncover new growth opportunities on social media networks to make smart marketing decisions based on the analytics reports consolidated from various channels.

The Bottom Line

Now you’re equipped with a comprehensive list of local marketing tools to enhance your online presence, boost your findability, and easily manage your brand reputation on the web. If you want to learn how to maximize your local marketing efforts, increase brand awareness across local communities, drive more local traffic, and even more, book a demo with our expert. We’re here to help your brand thrive.

The post 16 Must-Have Local Marketing Tools To Grow Your Sales appeared first on PromoRepublic Blog | Insights for Franchise & Multi-Location Marketers.

And responding to these reviews – positive or negative – tells your customers that you value their opinions. Unfortunately, most businesses still would rather focus on fixing and replying to negative reviews than giving positive review responses.

So, while you want to see users posting positive reviews on your business listing, you may also want to know the best responses. According to research, over 97% of people who read reviews will read responses as well. Thus, before you give cold responses or anything that scares customers, kindly read on.

This blog post will uncover how to give the best replies, and provide responding to positive reviews examples. But first things first, you should understand the following:

Why Must You Respond to Positive Reviews?

Positive appraisals are a great way to drum up interest and reassure your clients that they’re in good hands. But what should you do when faced with a good review?

Well, first, you should never forget to reply to a positive review. Positive reviews don’t just come from random people; they come from people who have your best interests at heart.

These people took their time to say something nice about your business and wouldn’t mind a good reply in return. Here are other reasons why you should reply with good reviews.

Reason #1: Replying with Positive Feedback Increases Customer Retention

Responding to a review is a great way to show your customers that they’ve made an impact on your business too. And creating positive review response templates for them is necessary because they keep coming back. Since you know that it costs five times less to maintain existing clients than to find new clients, you may want to keep these loyal clients happy.

Interestingly, you can do that by replying to their reviews. While consumers are aware of automated systems of response (digital assistants, chatbots, etc.), they will feel more connected to your brand if they get a natural response with a personal touch. So, you can improve the overall customer experience and increase customer retention by personally engaging and appreciating your reviewers.

Reason #2: New Customers Are More Likely to Trust You

As you look to retain your customers, you may employ strategies to get new customers to expand your business and increase revenue.

Fortunately, you can achieve this by responding to positive reviews. When you do this effectively, you let potential customers know that you are welcoming and attentive and your business is legit and trustworthy.

So when potential customers see personalized review samples from you, they are assured that there is a human being at another end of the business. Your business will be even more relatable, and they will be encouraged to check your website or social media handles and do business with you.

Reason #3: Reviews Dominate Local SEO

Most people are familiar with Google’s search engine and the many things it does. For instance, it ranks websites based on how often they’re visited, what types of content dwells on the site, and how relevant the website is to a specific topic.

But did you know that responding to reviews is an essential local ranking factor in Google? Reviews dominate local SEO, and you should take full advantage of that by religiously sending replies to improve credibility.

A 2020 report from Moz confirms that reviews were the second most essential ranking factor coming before proximity to the client. This means that if a client were to search for a spa closest to them, Google would suggest the businesses with higher/better reviews and responses first, even if there were closer spas with bad, unattended reviews.

How to Reply to Positive Reviews

When a client or a potential client leaves a good review of your business on Yelp, Google Business Profile, Facebook, or any other online platform, it’s a great sign that your business has something of value. So how do you handle positive online reviews for your business?

Here’s how you can respond to a positive review with some positive feedback response examples:

1. Thank the Reviewer

You can appreciate your clients for their kind words and for taking the time to write a review. You can also thank them for remaining loyal to your business. Thanking your clients for their good reviews shows gratitude.

Start with the simplest gratitude:

“Thank you so much! We’re grateful to have you as our client.”

2. Use the Client’s Name

It’s always nice to include the client’s name in your response. This will show them that you understand how much their review means to you personally and that you value the time they took to provide feedback. If you can’t include the client’s name in your response, you can at least mention them by name.

Here’s an example:

“Thank you, John. We value the positive review and are happy to hear that you enjoyed our meal.”

3. Respond Promptly

Respond as soon as possible, but don’t leave them hanging for too long. You want to make sure that you’re a good communicator and respond in time so your reviewers know that you are a responsive company that cares about their opinion.

4. Be Brief

When responding to a positive review, you don’t have to go into great detail. It’s important to remember that the reviewer is not expecting a detailed response. Just be sure to respond with what you feel is appropriate and in the spirit of the review.

Here’s an example:

“Thank you, Mary, for the amazing review! We put in the work to keep you and all of our clients happy. We hope to see you again. Have a nice day ahead!”

Remember, most positive review templates should be taken seriously. If the reviewer has provided any suggestions for improvement, feel free to respond with your own thoughts on how you plan to act on those suggestions.

5. State Your Business Values

One way to show gratitude and respect for the positive review is to include a few of your business values in your review reply. This can be done by highlighting the things that make your business unique. Perhaps your business prides itself in offering the best products at affordable prices, or your services are top-notch with guaranteed satisfaction.

Here’s an example of a business value:

“We strive to provide superior client service.”

Note that this should be done in a positive way as it can go a long way in helping other clients make their decision on where they want to spend their money.

6. Be Honest in Your Reply Review

If you are going to respond, be honest about the problems or concerns the reviewer has brought up. However, try to be positive and encourage the reviewer to keep coming back. You can also mention how you plan on addressing those concerns in the future.

Be clear about how you will improve, and lastly, be patient. Positive reviews will not just appear overnight. Many reviewers may take some time to write a review – some take days, months, or years before writing a review.

7. Encourage Action

If a client just posted a good review of your business, it means that they’re pleased with your services. Here, you have the perfect opportunity to call them to a specific action.

For example, if the client’s review is about the quality of your coffee, you could ask them if they’d like to download your mobile app so they can get crazy coffee recipes. Or, if they’ve mentioned they want to tell other people about their experience, you could ask them to leave a review on Yelp, Google, or any other local review site.

Here are a few good review examples

“Thank you, Ella. We are glad you enjoyed your time with us. You can also experience our two-for-one special with a loved one on Thursday. More details on our Instagram handle. Hope to see you soon! Cheers!”

But not so fast! Always refrain from sounding too pushy. Keep it as natural as possible.

8. Share the Positive Reviews

Your clients have done their part. You should too. After all, that’s what social media and the Internet are for.

Sharing positive reviews on social media is an excellent way to get the word out about your business. For instance, if you have a good Google review, you can take a screenshot and post it on a Facebook story or as a testimonial on your blog for potential clients to see.

Here’s what you stand to gain with this:

• Sharing creates a ripple effect; your clients can repost it, creating engagement with other potential clients. The circle goes on and on.
• Potential clients will be encouraged to locate your business and try out your products and services.

8 Positive Review Response Examples

It’s easy to take client service for granted. But, when you’re constantly working to earn your clients’ trust, learning how to respond to a positive review becomes more important than ever before. You never know how much time you have to make a first impression, so when you see a company doing things right, you’ve got to double down on that trust with as many positive reviews as possible.

Let’s see some of the perfect positive review response examples on Google, Yelp, and social media at large.

This meets the following objectives:

• Appreciation
• Personalization, and
• Brevity

By stating the reviewer’s name (in this case, Jennifer), the response feels a little more authentic and personalized.

In this is a thank you for your review template, we can see an obvious show of appreciation accompanied by personalization.

Note that the review reply gave a nice touch of SEO with the mention of the CranioSacral therapy service.

Your templates for reviews don’t always have to start with a “thank you.” You can jumpstart things with a little personalization, followed by a show of gratitude.

Now, Brian knows that his positive review was read and valued.

And, don’t forget to hype things up a little bit. If your clients just got a new car, congratulate them on the achievement!

Who said you couldn’t get creative with your best review template? Notice the ingenious wordplay?

Yet, the charming positive review reply nailed almost every item on our list.

• First, notice the client’s name – Kathleen.
• Personalization – “I am so pleased.”
• The call to action – “He’ll be filling up his new shopping bag with more Yappy goodies soon.”
• The mention of the brand – Yappy

Not only is this reply to client positive feedback sample sweet, but also well optimized, with every line bearing a message.

Our next great positive review response example shares the business’s core values without ignoring other basic review reply personalization rules.

The response to the positive review mentions the reviewer’s name, Justin. The display of appreciation is also evident. The reply also notes down a few core values – timely communication, professionalism, and providing top-notch services.

Lastly, we can see a clear call to action that encourages Justin to come back. Just after re-establishing the appreciation in the last line, there is an advert for another available service, “oil change,” and an encouragement to do it with them at “Enterprise X.”

In this Google review response example, there’s a show of appreciation, personalization, brevity, and mention of the client’s name and company’s business.

In this positive review response example, we’ll be looking at a few essentials to reply to a good review:

• Brevity – Check!
• Business values – Check!
• Personalization – Check!
• Appreciation – Check!

Your business may also get a 4-star review with no comment. That shouldn’t throw you off track.

You can do what this business did – curate a 5-star review template for such reviews. Then edit the good review template to bear each reviewer’s name and your business name before you publish.

With all the business positive review response examples above, there’s a constant feeling of being under pressure – a feeling that you’re never going to be good enough. And that’s where PromoRepublic comes in.

Let PromoRepublic Help With Responding to Positive Reviews

When your brand receives positive feedback from a potential client, it’s not just a positive indicator for your brand; it’s a golden opportunity to drive sales and find new clients.

PromoRepublic is the all-in-one local marketing platform that gives multi-location businesses and marketing agencies the insights and tools to manage social media, maintain brand integrity, and improve online findability and reputation – everything you need to win local customers.

We help our clients track customer feedback across the network of 130+ review sites in one dashboard. This way, you never have to worry about late replies to reviews, which would mess up your reputation in the long run. Keep your response rates high by quickly reacting to reviews conveniently collected in one place.

Book a demo with PromoRepublic today and learn how we can help you supercharge your online reputation management and get the best out of every positive appraisal.

The post 8 Powerful Examples of How to Respond to Positive Reviews appeared first on PromoRepublic Blog | Insights for Franchise & Multi-Location Marketers.

Additionally, 31% of customers read between 4 and 6 reviews before making a purchase. But just what is customer review management and how can your business benefit from it?

Review management is the process of monitoring customer feedback to improve the quality of your products and services. Feedback is a crucial part of the buying process, but it’s also an essential tool that helps you to understand your customers’ needs and expectations better. By actively monitoring and reviewing feedback, you can improve your future products and services to meet your customers’ needs.

If you manage an online business with services or products that generate user-generated content such as restaurants, hotels, travel services, or other local businesses, it’s essential to have an effective customer review management strategy in place.

However, with so many customers dwelling on various platforms, it’s easy to get lost in the middle of the storm. Hundreds of customers have a lot to say about your business on dozens of platforms spread out across the internet. As such, it can get a little harder to solicit, monitor, and respond to customer reviews on leading sites like Google, Yelp, Facebook, Amazon, and TripAdvisor – just to mention a few. That’s where customer review management tools come in.

Review Manager vs. Reputation Management: What’s The Difference?

Review management is the process of monitoring and engaging with customer feedback. Reputation management is a series of activities that you can do to improve the image of your business and products.

What Features Do You Need in a Reputation Management Software?

A review manager is a tool that will actively monitor and respond to your customer reviews. As such, it is important to have these features in your review management software:

• Review monitoring
• Analytics
• Multi-location monitoring
• Automated sentiment analysis feature
• 24/7 tracking of customer reviews

Depending on your situation, you will likely benefit most from a combination of the features listed above.

Online review management software helps businesses to be more proactive in soliciting reviews from customers, monitor existing reviews for potential issues, and respond to negative reviews with an aim of improving your company’s reputation online. Here is our top 10 list of the best online review management software in 2022.

1. PromoRepublic
2. Birdeye
3. Yext
4. Reputology
5. Mention
6. Chekkit
7. Brand24
8. Swell
9. Gominga
10. Brandwatch

In this article, we compiled a list of the best review management tools for your business and settle any doubts you might have about your preferred review management software.

10 Best Review Management Tools

1. PromoRepublic – the #1 review management software

Managing business activities comes with its own set of challenges. At one end of the spectrum, you have day-to-day tasks that must be completed to keep the company operating smoothly. On the other end, your customer service team gets buried deep in customer engagement and communication activities that must be addressed to keep your customers happy and satisfied.

PromoRepublic is the ultimate social media scheduling software for brands, businesses, and agencies. It’s a simple, easy-to-use solution that helps you plan and schedule your content across all of your social networks. The intuitive interface makes it easy to create and schedule posts in advance, so you never have to worry about missing deadlines or forgetting to post again.

PromoRepublic also offers detailed analytics on the performance of your content, so you can see which posts are most popular and make adjustments as needed. It’s perfect for maintaining brand consistency across all platforms with its built-in graphics editor, color scheme generator, and other solutions that don’t break the bank.

Pros

• PromoRepublic collects customer feedback across the network of 130+ reviews sites in one dashboard
• Automated review request campaigns
• Custom views for your locations, local partners, and distributed team so they can efficiently monitor reviews relevant to their locations
• Brand mentions tracking
• Reputation management dashboards
• Excellent customer support

Cons

• Limited amount of integrations

2. Birdeye

Following up with every customer after purchase and asking for a review manually won’t cut it if your end goal is to get more reviews from willing customers. That’s where a white label review management software like Birdeye comes to the rescue.

Birdeye is a one-stop-shop customer experience and online review management platform that connects you with Facebook reviews, Google reviews, Google My Business, Business Listings Management, and more.

It automates the process of managing your online listings, enables you to live chat with customers and clients at any time for free, and integrates with other software. The best part? Birdeye covers multiple locations simultaneously so you can manage each location from the same account.

Pros

• Easy-to-use platform with no learning curve
• Fast and easy response to customers
• Covers multiple locations simultaneously
• Highly responsive customer service

Cons

• Occasional bug issues with integrations, billing, and other technical issues
• Needs more social media integrations
• A bit pricier than other options on this list

3. Yext

The future of search is finally here, with Yext’s AI-powered solution. Yext offers a wide range of AI-powered solutions that can help you uncover new insights about your customers, deliver direct answers to them, and more.

With natural language processing (NLP) your customer service team can better understand what customers are looking for in their search queries. Yext also helps you manage your business’ online listings and keep your information consistent across all platforms. What’s more, its complete overview in one dashboard enables you to keep a close eye on reputation management and update locations on one platform.

Pros

• Excellent customer support
• User-friendly interface
• Easy location updates at the push of the button

Cons

• A bit of a learning curve for beginners
• Duplicate records may become a problem
• Updates may take longer than expected on Apple devices

4. Reputology

In the digital age, it’s too easy for business owners to get overwhelmed by the sheer amount of information floating around. In order to maintain control over your online reputation, you need to take advantage of a centralized location that gives you access to all customer feedback and allows you to manage reviews in one central location.

That’s where Reputology comes in. Reputology is a one-stop-shop online review monitoring tool. With Reputology, you can monitor all of your reviews in one place, respond to reviews in one click, and get in-depth analytics for your social campaigns.

Pros

• Easy-to-use platform
• Easy, regular updates
• Unveils deeper insights into what your customers are saying
• Works across multiple devices

Cons

• Limited company analytics
• Language barriers

5. Mention

Of all the product review software products out in the market, only a handful where exactly your customers mentioned your company.

Mention is a social listening and media monitoring software that tells you who’s talking about your brand. It offers insight-driven, real-time social media strategies so you can find out what customers are saying about you on social media channels like Twitter, Facebook, Instagram, YouTube, and more.

Mention also monitors the important conversations happening in your market. What’s more, it offers a multi-channel calendar for your campaigns, competitor monitoring, and pulls your brand name mentions from multiple social media channels.

Pros

• Provides a detailed report of where your brand was mentioned across several social media platforms
• Excellent customer support

Cons

• The results of where your customer mentioned you are not always accurate
• May fail to capture abbreviations of your business

6. Chekkit

Chekkit is an all-in-one review, messaging, and lead inbox software for businesses. With Checkkit’s review management and generation dashboard, you can easily communicate with potential clients, gather reviews, and generate reviews with a few clicks.

Its easy review generation process takes the pain out of writing your own reviews, allowing you to focus on other essential tasks. Chekkit also offers a video chat feature that allows you to connect with your customers one-on-one.

Pros

• Cost-effective review management solution
• Works across websites and mobile platforms
• Excellent customer support

Cons

• Occasional software bugs and glitches
• May incorporate spam on some occasions
• Needs more integrations

7. Brand24

An active social media presence can positively impact your brand and cause consumers to seek out your products or services. However, one negative comment or review can also cause serious damage to your brand.

You can control your online reputation by monitoring your business’s social media accounts, and addressing negative comments and reviews with Brand24. It allows you to monitor the conversations happening about your brand, react to positive and negative feedback, and engage with customers who mention you online.

With automated sentiment analysis, you can immediately understand what your customers are saying about your company. This social media monitoring tool also helps you track your marketing campaigns so that you know what’s working and what’s not.

Pros

• Intuitive, easy-to-use interface – no prior experience required
• Generates comprehensive analysis reports for your business
• Provides real-time monitoring for your social media campaigns

Cons

• A limited number of mentions per plan
• Requires more languages

8. Swell

Swell is a business review software that helps your customers find you through online reviews and grants you the ability to ask for reviews, build your online reviews, and reach out to your customers with the text engagement feature.

Swell also gives you complete control of how you interact with your customers and how you keep track of customer engagement through a detailed analytics dashboard. And just like that, you’re on your way to building customer loyalty!

Pros

• Easy-to-use dashboard
• Seamless integration with third-party software e.g. Zapier
• Unlimited text marketing campaigns

Cons

• Occasional bugs during the integration with other social media platforms
• Customer support could use some improvement for first-timers
• Payment processing issues

9. Gominga

Customers spend their time writing you a review. Whether it’s a compliment or an achievement highlighted in the review, it’s always courteous to say something back. And that’s exactly what Gominga helps you accomplish.

Gominga is one of the best social customer service platforms that manage all your online reviews. Gominga monitors and analyzes customer interactions, collects product reviews from multiple e-commerce business platforms, and provides negative feedback management for you. With Gominga, you can control your reviews on Google My Business.

Gominga also helps you take customer complaints more seriously than other online review management software by analyzing every complaint and capturing opportunities that would have been missed otherwise.

Pros

• Better management of negative feedback
• Great review management tool for startups, SMEs, and enterprises
• Supports a long list of platforms such as Yelp, Amazon, Bestbuy, Apple App Store, etc.

Cons

• Lacks review requesting features
• Social campaign management isn’t advanced like in many other tools in this list
• Lacks live support in case things go south

10. Brandwatch

Listening in on customer conversations on social media provides valuable insights into their needs and their experience with your brand. With Brandwatch, you can do much more than just listen to your customers.

Brandwatch is the social suite for companies that want to adapt to the fast-evolving marketplace fast. With access to the largest archive of consumer opinion and a wide selection of social media management tools, Brandwatch offers companies digital consumer intelligence through AI-enriched insights.

Track-specific keywords and phrases to unveil hidden social insights, then use data-driven campaigns to create targeted content for your target audience. Brandwatch campaign segmentation enables you to analyze which channels are working best for your business and what content is resonating with your audience.

Pros

• Provides custom reports for your social media marketing strategy
• Easy-to-use platform
• Tracks data for a long period

Cons

• Can be confusing for an absolute beginner
• Limited by language barriers

Conclusion

Online reviews and ratings are essential metrics that highlight how your customers feel about your products, services, and brand. Today, businesses that do not actively manage their online reputation run the risk of losing potential customers due to negative reviews. The good news is, that your business can turn around its social presence and improve its online reputation by actively monitoring what others say about them.

So, what is the best review management software? We highly recommend PromoRepublic, which not only do you get a cleaner focus on your local customers but also because our team will support you throughout the process. Our pricing policy is competitive compared to most tools out there yet we still offer advanced technologies for your campaigns.

The post 10 Best Review Management Software for 2022 and Beyond appeared first on PromoRepublic Blog | Insights for Franchise & Multi-Location Marketers.

However, it takes a lot of endurance to keep up with trends and creativity to develop ideas and campaigns that grab attention. Naturally, creating social media posts, designing an editorial calendar, and engaging with your audience may be challenging. On top of that, multiple local pages require management, while data needs interpreting.

With all this, it’s no wonder a social media management tool is a great arrow in every marketer’s quiver. The more brands, locations, and campaigns you manage, the stronger the need for a reliable social management tool.

One of the most popular social media management tools is Sprout Social. The solution offers a mix of social media management and analytics to serve most SMBs’ and agencies’ needs. However, user-based pricing makes the product expensive for larger teams.

So it’s natural that medium businesses and enterprises are interested in Sprout Social alternatives that deliver similar value (or even more) for a much lower price. For this article, we research similar software and present 13 of the best Sprout Social alternatives.

1.PromoRepublic

PromoRepublic is a unified local marketing platform for managing social media marketing, resulting in better brand consistency, online findability, and reputation. With PromoRepublic’s automated social media management, it’s easier to grow awareness and engagement in local communities and generate more local sales.

Pros:

• Adaptability to businesses of all sizes – from small businesses and agencies to enterprises and national multi-location brands
• A robust built-in Graphics Editor with the look and feel of Canva but integrated with a calendar to schedule and post at scale
• Uploadable branded templates, fonts, and palettes make it easy to control branding
• A social inbox for monitoring and engaging in all social conversations, mentions, comments, and messages in one place to respond faster and keep communities happy
• Branded reports with a complete overview of social media performance to see how each post and location performs
• Permissions for local content management and localization can be set up by the corporate office
• Customizable white-label solutions
• Location-based pricing makes the tool affordable for big teams

Cons:

• Connected to Facebook, Instagram, Twitter, Google Business Profile (GBP), Pinterest, and LinkedIn but no TikTok or Youtube connections
• As brand digital assets are managed right in the platform, no integrations with Google Drive, Dropbox, Adobe, or Canva

2. Social Pilot

A social media management tool that helps small businesses and digital agencies manage social through automated postings.

Pros:

• Neat and clean UI, intuitive navigation
• Integrations with Facebook, Instagram, Twitter, GBP, Pinterest, LinkedIn, and TikTok
• Ability to securely connect social media accounts without the need to share credentials
• Listening tools to help track and analyze conversations to understand consumer sentiment
• Social Inbox to aggregate comments, posts, and private messages on Facebook and Instagram accounts
• Capability to automatically share scheduled reports with clients and colleagues via email

Cons:

• No tools to improve site performance (local SEO) or track those results
• No ability to set up approval workflows or keep posts on-brand
• Doesn’t facilitate cross-team collaboration that much or give agility to content creation

3. Sendible

Positioned as a productivity tool for agencies, Sendible is an affordable platform that combines easy social media scheduling and publishing, engagement features, monitoring, and insights.

Pros:

• Schedules social media posts, images, and videos individually or in bulk, tailoring posts to each network.
• Allows post assignment and approval and grants custom access to clients and certain team members
• Google Image and Flickr integration to search images, and DropBox and Google Drive integrations to access existing content
• A basic task manager
• A clean and well-laid-out interface

Cons:

• No asset manager to store, organize, find, or share branded images, templates, videos, and other content for publishing
• No content services

4. SOCi

SOCi’s social media management solution is made to empower enterprise and local teams to manage asset libraries, publish content, respond instantly to social engagements, and analyze performance.

Pros:

• Quick deployment of pre-approved and pre-scheduled local content and ad campaigns
• Smooth organization of content libraries and pre-scheduled social media calendars
• Adjustable manager permissions and approval process for maintaining brand consistency at both the enterprise and local levels
• Reporting suite where HQ can monitor and gain insight into all of their organic social campaigns

Cons:

• A robust platform, too complex for freelancers and small businesses
• Focused on corporate users, not local marketers
• Brand management limited to basic features
• Doesn’t track brand local ranking

5. Hootsuite

Hootsuite is a well-known social media platform for publishing, advertising, tracking post performance and amplifying brands on social.

Pros:

• Easy collaboration on planning, creating, and publishing content
• Approval workflows to ensure consistent and compliant posts
• Allows for tracking of incoming direct messages and responses via inbox – tap team members to address customer inquiries
• Automatic RSS publishing to your LinkedIn, Twitter, and Facebook аccounts.
• Social media marketing campaigns measured and displayed through comprehensive reporting
• Hootsuite Academy for onboarding teams quickly and training employees

Cons:

• Centers on social media management and measuring its results. No additional brand management, reputation, or local SEO features available
• No built-in library to store content and no graphic editor to customize it or upload branded fonts or palettes
• Slightly outdated interface, and somewhat high learning curve

6. Chatmeter

Chatmeter is a local listing and social media management solution that is designed for enterprise businesses and agencies. Its social suite facilitates local marketing through social media.

Pros:

• Inexpensive, easy-to-learn platform with a clean interface
• Creating, posting, and content scheduling across major social platforms
• Monitoring major review sites in one central location
• Tool for building and managing local social media pages
• Simple to create, update, and publish location listings with a bulk editor
• Social media analytics track the social profiles for each location to gain a panoramic view of social impact.

Cons:

• No organized content library or graphics editor inside the platform
• No content suggestions or approval workflows
• No dynamic fields, so can’t localize content on location pages

7. Loomly

Loomly is the social media management software solution that empowers your marketing team to grow a successful brand online through collaboration, publishing, and analytics features.

Pros:

• Easy to manage all social media content — organic posts and ads — from one platform
• Automated publishing for Facebook, Twitter, Instagram, Pinterest, LinkedIn, and GBP
• Post suggestions based on trending topics, RSS feeds, date-related events for better content strategy
• Hashtag manager based on content and trending hashtags. and UTM parameter generator for campaign attribution
• Offers a collaborative review & approval workflow based on needs

Cons:

• Limited media library with no asset manager
• No tools for improving local visibility and increasing traffic
• No one place for accessing and responding to customer comments and reviews
• No social listening
• No listing management
• Basic analytics

8. Zoho Social

Zoho Social is a social media management tool that helps businesses and agencies expand and grow their social media presence. It’s part of an ecosystem of 40+ products that can complement each other.

Pros:

• Allows planning and scheduling posts via a calendar, which then automates the posting process
• Admins can manage assets both ways: through a library for brand graphics and RSS feed for trending content
• Social monitoring capabilities through Facebook hashtags and Twitter
• Zoho Social can be integrated with Zoho CRM to help engage with prospects and generate leads from social media
• Ticket creation from social media for support team to see and resolve from integration with Zoho Desk

Cons:

• No Tik Tok integration
• No tools to manage local SEO or track analytics
• No built-in graphics editor – basic integration with Canva instead
• No reputation management

9. Rallio

Rallio is a tool that combines social media technology, creative services, and employee advocacy. It enables brands to manage their entire social media presence, online reputation, and online directory listings in one dashboard for all locations.

Pros:

• Social technology built specifically for franchising
• One centralized place where all brand assets live
• Control brand message by implementing content approval
• A reputation management system that gives franchisees the ability to monitor and respond to all of their online reviews from one simple spot
• Analyze both corporate and local social content performance
• Control and optimize data across 30+ directories
• Tool for creating employee advocacy and reward programs

Cons:

• Not a fit for smaller companies
• No local SEO tools
• Review generation via surveys and coupons as add-on

10. Reputation

Online reputation management platform that translates customer feedback data into insights that companies with multiple locations use to learn from and grow.

Pros:

• Cross-post and respond to comments across major social media platforms
• Integrated scheduling capabilities to automate social posts.
• Built-in approval workflows for teams
• Manage all messages, comments, and inquiries across all locations from one centralized inbox
• Social listening with real-time alerts
• Competitive Dashboard Report to make improvements
• Reviews centralized in one place with extra tools to request, answer, and analyze feedback
• Ensure listings are accurate and complete across all locations

Cons:

• Mostly focused on online reputation, so the social media management tool is quite basic
• No graphics editor to customize posts before publishing
• No tools for brand control
• Must pay for each additional feature

11. Social Champ

This is an all-in-one social media management automation tool for small businesses to engage with audiences and keep track of post analytics.

Pros:

• Free scheduler with automated republishing
• Ability to add, edit, or delete any social media post in the calendar
• Bulk-upload feature to pre-plan campaign messages or reach audiences in multiple time zones
• Chrome extension that allows content sharing from external websites
• The social inbox gathers all incoming paid/organic comments, reviews, and messages

Cons:

• Designed for individuals and small businesses so that organizations may lack solid analytics and features for brand control
• No tools for localizing content
• No listing management solution

12. NapoleanCat

A social media management platform and engagement tool that is designed to connect teams so they can publish, manage comments, and track competitors on social.

Pros:

• Social media publishing gets automated via a shared content calendar
• Competitors’ social media activity is tracked
• All social media conversations are tracked and responded to from one social inbox

Cons:

• No media library
• No tools to ensure brand consistency
• No ability to boost posts
• No ability to monitor or manage reviews
• No tools to improve search performance

13. Agorapulse

This social media management tool for small businesses helps brands collaborate on social media strategy, save time, and be responsive.

Pros:

• Customizable, shareable asset manager to organize on-brand content in folders and with labels
• Robust Social Inbox with filters, labels, saved replies, bulk actions, one-click translations, and team assignments
• Calendar sharing – for internal and external approval
• Keyword and hashtag tracking on Twitter, Youtube, Instagram
• Training provided depending on the plan

Cons:

• A limited number of assets that can be uploaded to the library
• Reporting not available for personal accounts
• No TikTok integration

FAQs about Sprout Social Alternatives

Q: Is Sprout Social free?
A: No, you’ll be billed $89 per user/month annually or $99 month-to-month for the Standard plan. The Professional plan costs $149 per user/month when billed annually or $169 month-to-month. The Advanced plan is $249 per user/month if billed annually or $279 month-to-month. If you’re not sure if Sprout Social covers your needs, you can try it for free for 30 days.

Q: Who are Sprout Social’s competitors?
A:
PromoRepublic
Social Pilot
Sendible
Soci
Hootsuite
Chatmeter
Loomly
Zoho Social
Rallio
Reputation
Social Champ
NapoleanCat
Agorapulse

Q: Does PromoRepublic have a free plan?
A: PromoRepublic offers a 14-day free trial. After that you’ll be asked to pick a plan and enter your payment info. This is billed monthly (or annually) and you can cancel at any time. If you cancel before the end of a billing period, you’ll retain access until that billing period is over.

The post 13 Best Sprout Social Alternatives and Competitors appeared first on PromoRepublic Blog | Insights for Franchise & Multi-Location Marketers.

By ensuring brand consistency at every touch point, you’ll be able to raise brand awareness among your customers and therefore generate more sales and consequently grow your revenue. Managing your brand both locally and globally can be challenging unless you use brand management software. With the right tools, you’ll be able to keep all brand assets and messaging centralized and make your brand as recognizable as Coca-Cola or Nike.

Brand management software is software designed for businesses to help them maintain marketing standards and keep control of their brand by creating a single storage and management source. It helps companies build, organize, evolve, and distribute their brand guidelines among all employees involved in brand promotion.

Brand management platforms enable business owners to design, deliver, and regulate the desired perception of their brand as well as to ensure the consistent usage of brand assets among the entire organization.

Let’s see what features such software typically offers:

• Brand management
• Data analytics
• Data export/import
• File sharing
• Marketing automation
• Document comparison
• Social media monitoring
• Ready-to-use templates
• Content planning and scheduling
• and a lot more.

It should be mentioned that each brand management tool has its own strengths and weaknesses. Some platforms are more universal, and some are tailored to focus on a particular task, e.g. local brand management. When choosing what suits you best, rely on your business goals.

Eager to meet the top 10 brand management solutions to strengthen customer perception? Read on.

What Is the Best Brand Management Software This Year?

Let’s take a look at the most popular tools for brand management available in the market in 2022.

1. PromoRepublic – #1 brand management platform

PromoRepublic is one of the top platforms that allows businesses to easily and efficiently manage their brand across various locations and marketing channels. It helps you keep your content organized as well as provides a single point of access to brand assets for all authorized users.

With PromoRepublic’s brand management solution, you’ll be able to:

• Centralize your digital assets in one place;
• Set branding guidelines for a consistent visual brand image;
• Safeguard your brand with robust user-level permissions;
• Accelerate on-brand content creation and localize in one click with intuitive drag-and-drop Graphics Editor;
• Get insights into your assets usage and content performance.

As PromoRepubic is an all-in-one marketing solution, you’ll also be able to cover a wide range of other marketing tasks such as:

Social media marketing to easily manage customer communication and schedule posts on social networks.
Reputation management to track client feedback, mentions, and reviews.
Distributed marketing to share assets and templates with your local partners and choose what they can change.
Local SEO to manage listings and build citations for better findability and visibility.
Insight-driven marketing to gather data and discover growth opportunities.
and many more.

Pros

• Ease of use
• Detailed analytics – in bulk, or for each of the individual locations
• Pre-build templates
• Built-in graphics editor

Cons

• All features are only available in the multi-location pricing package

2. Brand24

Brand24 is a tool the goal of which is to help businesses enhance brand management. With this brand management software, companies can also learn about their customers better to improve communication with them and increase their involvement. The platform is suitable for any business. Social Media specialists or company managers can track brand development, analyze data, and user sentiment, and identify opinion leaders for the niche of interest. Marketing agencies get all the data they need to analyze a promotion strategy in one window.

Pros

• Strong analytics features
• Integration with Slack
• Customer support

Cons

• Difficult-to-use mobile version
• High cost
• Lack of in-depth sentiment analysis

3. Cision

Cision is a cloud-based reputation and brand management platform suitable for both online and offline media channels. It allows business owners to get the data in order to see whether they are reaching the right people, what they are saying, what actions they are doing, and hence establishing more effective marketing campaigns. Cision also offers a PR management tool to distribute press releases globally and get reports on them.

Pros

• Media contact database
• Integration with Google Analytics
• Media monitoring
• Press releases
• Reporting results

Cons

• Hard-to-use sorting features
• High price
• Difficult-to-format email campaign templates

4. Extensis Portfolio

Extensis Portfolio is a brand management tool that helps companies share their brand assets with partners and remote team members wherever they may be to ensure everyone is on the same page when it comes to brand consistency. It helps to improve customer relationships, enhance the overall digital and social media presence, and attract new customers.

The platform makes it easy to organize, access, protect, and share all media assets as well as increases efficiency by sending the right files to the right people and at the right time.

Pros

• Easily-searchable database
• Custom views
• Integration with Adobe CC
• Automated metadata injection

Cons

• Permissions issues
• Thumbnails for photos don’t load sometimes
• Difficult to learn to use the platform

5. Falcon.io

Falcon.io, which is now part of Brandwatch, is brand management software that allows businesses to ensure more personalized brand experiences. With Falcon.io, you can schedule and publish posts to various social media networks and manage all your social media accounts in a single place even if they are in different countries.

The tool also provides opportunities to learn about your customers better through solid social listening features and real-time sentiment analysis.

Pros

• A well-organized interface
• Strong listening module
• Cross-platform profiling

Cons

• The mobile app lacks features
• Slow customer support
• Low platform speed

6. Screendragon

Screendragon is a cloud-based solution for businesses that allows them to manage and grow their brands. With this tool, you can engage your team members and partners with content, community, and compliance capabilities from a single place and keep control over how your UX looks and feels. You can also provide the right people with the latest approved guidelines to achieve better brand governance.

Pros

Customizable approval workflows
Asset library
Online proofing
Advanced access permissions

Cons

Slow load times
Sometimes glitchy

7. Reputology

Reputology is a brand management platform that enables businesses to capture customer feedback and reviews to improve their campaigns. The tool offers a wide range of marketing tasks in one place — action management, sentiment analysis, survey management, analytics, and more. With Reputology, you’ll be able to adequately monitor your performance, identify and measure key performance indicators, and set quantifiable goals based on the obtained data.

Pros

• Ease of use
• The central hub of reviews
• Regular updates
• Customized dashboards

Cons

• No contract or contact management

8. Widen Collective

Widen Collective is a brand management tool that helps businesses simplify the process of content management and take control of their narrative with a single solution. It offers integrations with over 50 apps to power your content management needs. The software helps businesses to manage their marketing ideas and generate reports for each strategy.

Widen Collective lets you publish and distribute digital assets to more people in more ways such as social media, email marketing, websites, and more.

Pros

Custom metadata schema creation
Implementation support
Saved searches
Easy and attractive portals

Cons

No ability to change a file name once it is uploaded
No ability to mass upload assets with varying keywords

9. Chorus

Chorus is a part of ZoomInfo’s software that enables businesses to deeply understand how their brand is perceived through a set of smart features. You can identify changes in market dynamics to know where to focus their efforts, track which competitors, how, and at what stage win deals to help your team win more, and get insights from your customers to adjust campaigns and bring more leads.

Pros

Integration with Slack
Affordable pricing
Ability to share snippets of calls
Video/audio quality

Cons

Lack of smart analytics
Unclear setup structure
Not all data is available for research

10. Stackla

Stackla is a brand management tool that lets you manage, optimize, and publish user-generated content alongside your branded assets to ensure personalized experiences at every touchpoint. Stackla puts client stories at the heart of a company’s brand marketing efforts. The platform is primarily designed for mid-sized and large businesses.

Pros

Ease of use
Customizable widgets
Cross-platform posting
Solid integration support

Cons

Content curation may be challenging
Lack of detailed analytics
High cost

The Bottom Line

Brand management is critical for your business no matter its size or industry. By managing your brand effectively, you’ll get the opportunity to ensure that all the aspects of your brand are aligned. This will make the customer feel at ease and clearly understand what to expect when they experience your brand. They will also build more brand awareness and recognize it across various channels.

Once you focus your efforts, time, and money on brand management, you’ll be able to reach the following benefits:

• Better brand awareness
• Stronger customer loyalty
• Better brand recognition
• More credibility
• Stronger market position
• Increased sales opportunities
• Higher revenue

To manage your brand effectively, you need a reliable brand management software solution that will save you time, help you centralize all your brand assets, approve them, and let authorized employees access them to ensure consistency across all channels to make customers recognize your brand once they meet it.

Rely on our list of top tools for brand management and choose the one that best fits your business. Integrate the chosen platform into your workflow and start reaping the rewards of implementing a solid brand management process.

Frequently Asked Questions (FAQ) about Brand Management Software

How does brand management software work?
Brand management software lets you create, store, organize, and share brand assets with authorized team members, partners, and clients to strengthen your brand, protect it, and make it more recognizable.

What is the best brand management software to start with?
We recommend that you start with PromoRepublic as it is extremely easy to use while offering all the necessary features to manage your brand across various locations and channels. PromoRepublic is a one-stop-shop for improving your local and global online presence, managing your reputation, and enhancing your findability and visibility.

How to choose the best brand management software?
Each brand management tool has its own strengths and weaknesses. Some platforms are more universal, and some are tailored to focus on a particular task, e.g. brand management for established franchise brands. When choosing what suits you best, rely on your business goals, priorities, and marketing tasks you want to accomplish.

The post The 10 Best Brand Management Software Solutions of 2022 appeared first on PromoRepublic Blog | Insights for Franchise & Multi-Location Marketers.

How many leads did you have this month? How many followers did you gain on social media networks? What is the biggest source of your website traffic? All this and other data can be obtained from various analytics tools.

However, analyzing them separately and juggling different platforms can be challenging and time-consuming. This is where digital marketing reporting dashboards come in handy. They provide businesses with valuable insights about what marketing goals ensure the best outcomes, thus enabling them to optimize campaigns and make smart data-driven decisions.

Let’s dive deep into the topic and learn what marketing dashboards are and how to use them for your marketing efforts to save time on reports as well as explore the top 20 marketing dashboard software solutions.

Digital Marketing Reporting Dashboards: The Basics

Before we move on to the overview of the best marketing dashboards, let’s start with some basic notions.

What is digital marketing reporting dashboard software?

We’ll start with the definition of a marketing reporting dashboard. Let’s draw an analogy. Imagine yourself driving a car. To drive it effectively and arrive at the necessary point of destination, you need to constantly look at the car’s dashboard (control panel) to monitor your speed, check how much gas is left, and track information about problems, such as a flat tire, etc.

The dashboard is not static — it’s constantly changing as its purpose is to reflect the situation in real-time and show what’s going on with the car right now. A car’s control panel is an example of a marketing reporting dashboard. Such dashboards allow marketing analysts to visualize data in the form of graphs, tables, heat maps, charts, scatter plots, etc. for easier perception and enable them to see the essence at once rather than going through all the indicators separately one by one.

With reporting dashboards, marketers can analyze their efforts and see:

• Whether advertising is working effectively;
• Which marketing channel is driving orders and which one is wasting the advertising budget;
• What revenue the business is getting;
• Etc.

To sum up, a digital marketing reporting dashboard (or a performance marketing dashboard) is a tool that is designed to integrate data on marketing results from various sources and provide a consolidated at-a-glance view of KPIs (Key Performance Indicators) and metrics to track and make strategic marketing decisions based on this data.

What Should A Digital Marketing Reporting Dashboard Include?

A digital marketing reporting dashboard should include a range of reports on a daily, weekly, or monthly basis and provide data on the following metrics:

• Traffic sources;
• Social media metrics (e.g., reach, engagement rate);
• Click-through-rates (CTR);
• Bounce rates;
• Email conversion rates;
• Organic search;
• Etc.

Now when you know what marketing dashboards are and why you need them, take a look at the list of the best 20 dashboards we’ve prepared for you.

Best 20 Digital Marketing Reporting Dashboards

1. PromoRepublic – the best marketing dashboard

PromoRepublic is one of the best marketing dashboards. It’s an all-in-one solution that helps businesses manage their marketing efforts across channels and all locations. The platform enables businesses to solve a wide range of marketing tasks such as:

• Brand management
• Reputation management
• Social media management
• Distributed marketing
• Local SEO
• Insight-driven marketing

With PromoRepublic, you’ll be able to get a centralized view of your local marketing performance via a convenient digital marketing reporting dashboard with data gathered from various channels to know what metrics to improve and what changes to make in your current strategy to achieve the desired goal and make smart business decisions with confidence.

Pros:

• Scheduling automation
• Saved post functionality
• Content ideas and suggestions
• Built-in ready-to-use templates
• A diverse image library
• Graphic editor
• The approval system
• Effortless reporting
• A detailed analytics dashboard
• Free educational resources

Cons:

• Could use more integrations with third-party apps

Feel free to book a demo to see PromoRepublic in action.

2. Google Data Studio – marketing analytics dashboard

Google Data Studio is a marketing analytics dashboard designed to help analysts create comprehensive reports based on various data sources. The solution brings together information obtained from Google Analytics, Google Search Console, Google AdWords, Google Sheets, Youtube, etc. You can also glean data from other third-party connectors like Amazon Seller Central, Facebook Ads, Mailchimp, etc.б but this function is a paid one. Users can also choose how they want the data to be visualized.

Pros:

• Many visualization tools
• A variety of data sources to connect
• The ability to create calculated fields using data
• Easy sharing

Cons:

• The layout and formatting options are limited
• Cannot be used on-premise
• Excel can’t be imported
• Can be difficult to use for non-technical people
• Not enough template reports

3. Klipfolio – online platform for creating and sharing real-time business dashboard

Klipfolio is an online platform for creating and sharing real-time business dashboards. It is focused on improving team efficiency and allows users to create their own visualizations from data mashups. It helps you gather better analytics for your business and automate reports with data from multiple marketing channels — be it Facebook, LinkedIn, Instagram, Mailchimp, Google Analytics, etc.

Pros:

• Easy creation of complex dashboards
• A variety of dashboard templates
• User support and documentation
• Easy user interface
• Easy integration with business services like Mailchimp, Salesforce, Google Drive, HubSpot

Cons:

• Some instructional materials are outdated
• No ability to display timelined data in a quarterly increment

4. Sisense – marketing dashboard tool

Sisense is a reliable marketing dashboard tool. It is a cloud analytics platform that allows businesses to embed analytics into products or workflows and provides dynamic insights using machine learning to help drive faster decisions for businesses and their customers. The platform can be used for both code-first and no-code workflows.

Pros:

• Dashboard builder with various widget options
• Forecasting and segmentation
• Custom visual
• Geo analytics

Cons:

• Server slowness
• Not enough training resources
• High price for fusion analytics

5. Moz Pro – SEO and data management solution

Moz Pro is a popular SEO and data management solution businesses of all sizes can use to get more traffic, improve rankings, and ensure better visibility in search engine results. It allows users to track their website’s health and analyze the overall SEO performance. With Moz Pro, businesses can also see the outcomes of their competitors’ SEO efforts, which helps companies uncover their competitive edge to reach top positions.

The platform’s advanced SEO features enable businesses to stay relevant and save time and costs.

Pros:

• Deep crawling of your website
• Link opportunities generation
• Identifying top ranking keywords

Cons:

• Not intuitive user experience
• Information cannot be represented as a graph
• High price for a limited feature set

6. DashThis – marketing dashboard tool

DashThis is a marketing dashboard tool for creating reports for analytics, PPC, as well as SEM and SEO purposes without complicated “unnecessary” options. It integrates with more than 30 data sources such as Google Analytics, Google Search Console, Google Ads, Facebook, LinkedIn, SEMRush, Ahrefs, and many more. Besides, DashThis offers users a CSV File Manager so they can add any other data they might want to see on their dashboard.

Pros:

• Intuitive and user friendly
• Comprehensible reporting
• Ability to analyze data obtained prior to connecting the platform

Cons:

• The complicated process of changing data sources
• Lack of customization
• Not enough options for pricing plans
• No dynamic charts, transitions, and animations

7. Databox – online marketing dashboard tool

Databox is another online marketing dashboard tool designed for businesses to consolidate all necessary metrics from various sources in one place. With this solution, you can easily monitor your progress and make insight-driven decisions.

Databox allows you to create dashboards using the drag-and-drop editor, with the ability to customize the appearance. Users can control additional parameters for each metric such as changing time intervals, currencies, and chart formats.

Pros:

• Easy to set up
• Scheduling snapshots
• A wide range of data visualization options
• Ability to create custom metrics

Cons:

• No date ranges for reports customization
• Lack of integration with several digital marketing tools
• Limited visual customizations

8. Looker – browser-based business intelligence software

Looker is browser-based business intelligence software and a big data analytics platform that helps you easily and consistently research, analyze, and share business analytics in real-time. The solution is massively beneficial for businesses in determining how effective their marketing strategy is via custom dashboards that allow companies to track such metrics as clicks, subscriptions, conversions, completed sessions, and so on. Looker offers a wide range of templates to make data visualization and report generation easier and faster.

Pros:

• Powerful data modeling capability
• Custom fields
• Easy data sharing

Cons:

• Limited visualization capabilities
• Works slower than other similar tools
• The mobile app is not intuitive

9. Megalytic – web-based marketing dashboard tool

Megalytic is another web-based marketing dashboard tool that gathers data from various sources and transforms them into a variety of formats — from CSV files and traditional spreadsheets to customized graphs, maps, and charts. Users can obtain data from Google AdWords, Google Search Console, Google Analytics, Facebook Page, etc. as well as upload their own data. The solution also offers easy report sharing within the organization to collectively make business decisions based on the gathered insights.

Pros:

• Easy to use
• Reasonable price
• Useful KPI designs

Cons:

• Limited feature set
• No mobile app
• High price
• A limited number of integrations

10. Swydo – marketing digital dashboard software

Swydo is marketing digital dashboard software that enables marketers to save money and time on generating reports. It integrates with over 30 data sources, including Google Ads, AccuRanker, AdRoll, Facebook Insights Ads, DialogTech, CallRail, Google Analytics, etc. Swydo allows you to make professional custom reports on any data source to add value to data analysis and gain actionable insights.

Pros:

• Template and customized reports
• Customizable widgets
• Automatic report generation and sending

Cons:

• No OLAP (Online analytical processing) support
• No forecasting capability
• No display of paused campaign statistics
• No local services reporting

11. Domo – platform for connecting and analyzing data

Domo is a platform for connecting and analyzing data between employees, managers, and analysts. It simplifies discussions and decision-making. It is able to connect to 450 data sources. The service is scalable according to user needs. With Domo, you can create your own dashboard and merge data from different programs, manage tasks and projects, assign performers, and exchange messages and files. Notifications, automated reports, APIs, and the Domo Apps store are also available.

Pros:

• Wide range of connectors
• No limit on data storage
• Outstanding sharing features
• Solid data visualization capabilities

Cons:

• Not intuitive user interface
• Not suitable for newcomers
• Slow processing for large datasets
• High price

12. Datorama – artificial intelligence-based analytics platform

Datorama is an artificial intelligence-based analytics platform that can be used to analyze data and build reports. It collects and aggregates data on one platform, analyzes it, builds reports, and finds insights. Other useful features include automatic goal prediction and cross-platform management, i.e. you can set up campaigns in Google, Facebook, and other tools connected to Datorama.

Pros:

• Data visualization
• Report customization
• Reporting templates
• Pivot tables
• Importing data from APIs

Cons:

• Confusing name conventions
• Frequent website crashes
• Unintuitive interface
• High price
• Issues with rigid structures

13. Whatagraph – marketing analytics dashboard solution

Whatagraph is a marketing analytics dashboard solution that offers analytics for social media, PPC, SEO, and email campaigns. Visual analytics is created based on various integrations — from Twitter to Google Analytics. Whatagraph can connect to over 0 different data sources. With Wathagraph’s automatic report generation, you’ll never miss a deadline, because you’ll automatically receive reports in the selected order.

Pros:

• Easy-to-navigate interface
• Reports personalization
• Custom formulas
• Custom metrics

Cons:

• Data sources can be spontaneously disconnected
• High price
• A limited number of integrations
• Slow customer support

14. Cyfe – marketing data dashboard service

Cyfe is a marketing data dashboard service to monitors all marketing channels, including email marketing, SEO, SEM, SMM, web analytics, and more. This is the data of the Start pack community. All the data can be tracked in a single application on business dashboards. The platform offers easy and fast creation of custom dashboards by using pre-built widgets, templates, and automated reports.

Pros:

• Cost-effective
• Wide range of plugins available
• Intuitive interface
• Auto-reporting

Cons:

• No mobile app
• No qualitative metrics
• No search feature for quick access for users with multiple accounts
• Documentation is sparse

15. Tableau – marketing reporting dashboard software

Tableau is marketing reporting dashboard software that uses machine learning and artificial intelligence to collect and analyze marketing data, which can then be used to visualize results using a drag-and-drop feature. Tableau offers the ability to provide additional information security by integrating your own security protocols. As for integration with other tools, Tableau offers a list of over 60 native connectors.

Pros:

• Intuitive data representation
• Real-time reporting
• Team access
• Trend lines and heatmaps

Cons:

• High price
• Slow performance for large datasets
• Lack of customization
• Difficult to use

16. Datapine – data visualization and business intelligence in one package

Datapine is a tool for data visualization and business intelligence in one package. The program helps companies and organizations better understand their data, which in turn allows them to make smarter business decisions, develop and implement effective strategies, and achieve goals in the fastest and most efficient ways possible. The user-friendly interface allows everyone to participate in the analytics process regardless of technical skill level. With a set of powerful features such as an intuitive interface, interactive dashboards, and customizable reports, users can interact with their data at a deeper level.

Pros:

• Intuitive interface
• Dashboard templates
• A wide range of reporting options
• Helpful customer support

Cons:

• Advanced featured can be difficult to use
• Not enough educational materials
• Lack of documentation
• The free trial period is not enough

17. Grow – service for creating reports and business intelligence dashboards

Grow is a service for creating reports and business intelligence dashboards. With Grow, users can connect to data using various integrations with applications, databases, CRM, financial reports, spreadsheets, and so on. The service helps you create dashboards of analysis for every department, team, or employee in the company so everyone can access the most important metrics. Grow helps you consolidate disparate data with customizable dashboards in real-time.

Pros:

• Scalability
• Easy to use
• Helpful support team
• Easy to customize

Cons:

• High price
• No clean navigation between different dashboards
• No preview option
• Troubles joining multiple reports together
• Long loading time

18. AgencyAnalytics – performance marketing dashboard tool

AgencyAnalytics is a performance marketing dashboard tool that allows you to create reports and personalized dashboards, conduct SEO audits, track keywords, etc. Keyword tracking, SEO auditing, backlink monitoring, social analytics, reporting — all that can be done with multiple integrations and personalized dashboards.

Pros:

• Data visualization
• Customer support
• Easy to use
• Unlimited user and client logins

Cons:

• Slow report generation
• Limited customization of imported data
• Limited integrations

19. GoodData – tool-rich marketing reporting dashboard solution

GoodData is a tool-rich marketing reporting dashboard solution built for integrated data analysis and storage. It is fully customizable and can easily be adapted to a company’s business flow. Users do not need advanced technical knowledge to leverage GoodData to retrieve the necessary insights, discover trends, and uncover new business opportunities. The software pulls data from various data sources and provides instant access to ad hoc reporting.

Pros:

• Easy linking of disparate data sources
• Fast implementation
• Easy to integrate into custom applications
• Manual and automatic data loading

Cons:

• High price
• No on-premise option
• Difficult to use
• Limited customization options

20. Zoho Analytics – self-service BI and data analysis software

Zoho Analytics is self-service BI and data analysis software that allows you to create visually appealing data visualizations and useful dashboards in minutes. With Zoho Analytics, you can transform vast amounts of raw data into actionable reports and dashboards, track your key business metrics, see long-term trends, identify outliers, and uncover hidden insights. You can also mix data from multiple sources together to create cross-functional reports and dashboards to see the state of your business across departments.

Pros:

• Various data visualization types
• Easily shared and accessible reports and dashboards
• Delivering scheduled reports
• Simple widget creation

Cons:

• Challenges in merging large datasets
• Syncing issues with external sources
• Some settings are cumbersome

The Bottom Line

Your business gets customers from different sources — contextual advertising, social networks, cold sales, offline outlets, etc. As a result, there is a huge amount of data that needs to be processed. Doing that manually will eat lots of your time. With the help of digital marketing dashboards, you’ll be able to process “raw” data and translate it into a convenient and comprehensive form.

Digital marketing reporting dashboards enable analysts to:

• have a better decision-making process by tracking data quickly and thoroughly;
• gain a competitive edge by aligning marketing activities with the obtained insights;
• increase efficiency by having faster access to critical business data.

To improve the quality of business decisions, you need to get simple, structured, and clear answers to your questions as quickly as possible. Digital marketing reporting dashboards can be very useful, but they vary greatly in function and price. It’s worth making sure that the tool you choose can meet your business needs and serve as a solid basis for your decision-making. Rely on our list and make your choice.

The post Top 20 Digital Marketing Reporting Dashboard Tools appeared first on PromoRepublic Blog | Insights for Franchise & Multi-Location Marketers.

Sadly, most businesses in the digital landscape struggle with growing their visibility and staying top of mind with the target audience. To illustrate, 56% of local businesses do not yet have a GMB listing. If you don’t believe growing your presence across local listings is key, perhaps these numbers will convince you how important online listings management is to your local ranking:

• 61% of companies state improving their SEO as their main priority
• 97% of consumers learn more about a business from its online presence
• 62% of consumers will not seek a business further if it lacks an online presence

Choosing the best listing management tool can get quite hectic, which is why we’ve compiled a list of the best local listing management tools to expand your visibility to nearby local buyers.

1. PromoRepublic – the all-in-one local marketing platform

PromoRepublic is an all-in-one local listing service that helps businesses like yours grow their revenue and stay consistent across all local platforms. PromoRepublic’s insight-driven marketing technologies enable your business to boost awareness, engagement, and conversion rates in no time.

With a deep understanding of what tools your business needs the most, this business listing software can help you discover untapped growth opportunities and help you dominate your market.

Key Features

• All-in-one solution – PromoRepublic features a vast collection of tools for franchises, small businesses, enterprises, and marketing agencies
• Multi-location management – Keeps you connected and keeps your marketing consistent across all locations with PromoRepublic’s business listing software
• Reputation management – Does your business rely on a positive reputation? PromoRepublic has you covered with advanced reputation management tools across social media and review sites
• Decentralized data for your local campaigns – Enables marketers to collect data from local marketing activities and track their marketing efforts
• Buyer communication management under one roof

Pros

• Consolidates 130+ review sites in one dashboard
• Bulk upload feature
• Inbox
• Great value for money
• Easy-to-use interface
• Excellent customer service

Cons

• Could use more integrations with third-party apps
• Limited language options

2. Yext Listings

AI-powered local listing services are rapidly taking over today’s marketing landscape at an astonishing rate. Yext is an AI search listing management software that helps businesses deliver more precise and meaningful answers to their buyers.

Key Features

• Review management platform – Enables businesses to build a good brand image with buyer feedback monitoring
• Yext knowledge graph allows brands to upload business data safely and securely while making necessary changes when needed
• Yext provides answers to buyers based on the uploaded brands’ data on the Yext knowledge graph. This ensures that buyers read accurate data only
• Listing platforms allow businesses to appear on the Yext platform and other third-party sites depending on the purchased subscription
• Easy customization of web page features for search engine optimization and higher conversions

Pros

• The user can make fast changes across multiple platforms
• Yext is moderately easy to use
• Easy online business listing management in one space
• Seamless integrations with WordPress, Shopify, and several other platforms

Cons

• Poor customer support
• Low-quality data analytics
• Quite expensive

3. Chatmeter

Chatmeter is a reputation and business listing management software designed to deliver personalized engagements with buyers across all locations. Chatmeter claims to yield an average of 70% increase in local visibility for its buyers annually, although, technically, this depends on how much work your marketing team puts in.

This business listings management software helps users quickly take care of negative feedback and push ahead with positive feedback in order to remain competitive on a local listing.

Key Features

• Reputation and listing management ensure your business remains noticeable online
• Performance metrics generate real-time competitor data, which then helps businesses keep up with competitors
• Landing pages are designed to optimize zero-click searches and unbranded keywords to help businesses rank higher and boost ROI
• Social media tracking allows businesses to get social media analytics, post, and answer questions across all platforms under one roof

Pros

• Offers omnichannel integrations
• The platform is mobile-friendly and secure
  Supports voice search optimization
  High-quality buyer support

Cons

• You only get to respond to a few reviews from the site
• Limited information on the feedback
• Some features are hard to use

4. Semrush Listing Software

Semrush is an all-time favorite SEO listing management software that helps businesses increase brand visibility by growing their organic traffic. If your local business needs software that helps it rank higher, Semrush is the local business listing management tool you need to get started.

With a long history in successful business listings management, Semrush enables your sales and marketing teams to discover trending keywords, analyze domain backlinks profiles, monitor websites, and run technical SEO audits.

Key Features

• The competitive research feature helps businesses keep a close eye on competitor market analytics and traffic analysis tools
• Semrush content makes it easier for your content marketing team to create keyword-rich, relevant, and engaging content with keyword research, topic research, SEO assistant writing, and content audit
• On-page SEO tools monitor the performance of your web pages and provide insights on how to improve SEO performance
• Social media tools make it easy to interact with buyers across all platforms, which helps win new, potential buyers
• Website monetization tools help with paid advertising

Pros

• Detailed site audits and reporting
• Suggestions to monetize websites (for example, paid keywords suggestions)
• Competitor analysis
  Helpful buyer service

Cons

• High price tag
• The Semrush website is difficult to use on mobile devices
• Semrush backlinks need some improvements

5. LocalFX

LocalFX is a sub-domain of the renowned WebFX platform, whose major role is to provide a broad scope of marketing solutions to local businesses. With LocalFX, you’ll get access to real-time user actions, synced listings management, and stick to a consistent approach in your local business listing management software. This way, you can target nearby buyers interested in your products and services.

Key Features

• Ad management enables you to drive more traffic to your store and generate more leads for your business
• Accurate, synced directory listing management across 100 directories to help your buyers find what they’re looking for
• Review monitoring for social media and review sites enables your sales, marketing, and buyer support teams to track your reviews and ensure that they fall in line with your company’s values
• SEO audit reports – this tool offers deep SO audits to help you see a complete overview of your on-page SEO, off-page SEO, and technical SEO

Pros

• Provides access to real-time user activity
• Automatic listing updates
• Performance tracking for your listings
• Responsive buyer support
• User-friendly interface

Cons

• Too many tools may overwhelm the absolute beginner
• May not efficiently handle multiple tasks at once

6. BrightLocal

If you are looking for a comprehensive local ranking tool, then BrightLocal can get you started in no time. BrightLocal is a business listing management software that generates a detailed picture of your local ranking efforts, which gives more suggestions to rank higher.

Key Features

• Local SEO tools designed to monitor web pages. Your marketing team can finally see the pages that rank well, how they perform, and what areas to improve to rank higher
• Reputation management tools help businesses maintain a good brand image through constant monitoring and feedback showcasing
• Agency dashboards help start conversations with site visitors and share automated reports with your clients automatically
• The citation builder helps push data across multiple locations, ensuring consistency. This gives businesses greater control over the listings management process

Pros

• Intuitive user interface
• Extensive and helpful resources
• User-friendly platform

Cons

• Running reports can sometimes be slow
• Needs more suggestions

7. Whitespark

Whitespark offers some of the most effective online listing management services that boost local SEO success by turning your Google listing into a high-performance tool. With Whitespark, optimizing and managing your local rankings and solving your local search data problems couldn’t get any easier.

Key Features

• A local rank tracker enables you to manage your site’s position on results pages and keep track of any changes over time
• GMB management enables your business to increase visibility, and grow your business more efficiently with better Google My Business management
• Reputation builder enables you to connect with your buyers by monitoring your brand’s reputation and collecting reviews across the internet

Pros

• A perfect tool for beginner local campaign managers
• Easy to use
• Combines multiple Google properties

Cons

• The local citation finder could use an upgrade
• Supports English only

8. Advice Local

Advice Local is a data-driven listing management software that enhances online visibility wherever your business matters. It also provides customized solutions for your business needs. Its key features are designed using search tech and combined analytics.

Key Features

• Reporting analytics generates online visibility reports that help businesses track their performance online
• GPS Mapping feature makes it easy to track buyers’ addresses and send them to business GPS mapping technologies
• Listing distribution is designed with high-quality data aggregators to send buyers business information
• A citation tool that helps ensure consistent and accurate Nap data across all business platforms.
• GMB tool makes it easier to connect with clients, schedule, and upload GMB posts.
• The Voice app tool makes it easy for users to manage content on voice assistant platforms powered by Alexa, and Google Assitant

Pros

• Fast update speeds
• Links seamlessly with Facebook and Twitter
• Produces detailed white-label reports for agencies

Cons

• Lacks a Google Analytics integration
• A bit pricier than other tools in the same price range
• Available in the US and Canada only

9. Marketing 360

Marketing 360 is an online listing management software that helps small businesses optimize their marketing programs and scale up their businesses. You don’t need any coding skills with marketing 360; the built-in drag-drop website builder helps you create your business website in minutes.

Key Features

• A secure payment feature makes it easy to track and receive payments and connect quickly to your bank
• The Ecommerce platform makes it easy to sell products online. It allows buyers to easily search, choose, buy, and exit the platform at their convenience
• CRM platform makes it easy to organize buyers and their details on one platform, monitor workflow, and check reports
• Email marketing visual tools make it easy to plan for campaign marketing.

Pros

• Vast analytics
• Easy user interface
• Great buyer service
• Great CRM dashboard

Cons

• Expensive
• Web-only, you can’t work offline
• Hassle setting up the platform

10. Uberall

Uberall is our last listing management platform that makes it easier for businesses to be found and chosen among tens of other businesses in the same field locally.

Key Features

• The social media platform helps create engaging local content that helps build strong relationships and gain loyalty.
• Insights features help turn buyers’ feedback into actionable strategies.
• With real-time analytics, businesses can follow up on leads and improve their sales management team.
• Locator page is designed to convert web pages and suggests to businesses clear pathways to follow.
• With the Uberall listing platform, it doesn’t matter how many online platforms your business is engaged in. Businesses get control of over 125 networks.
• Review management software simplifies online reputation control. Businesses get to monitor and respond to buyers’ feedback easily.

Pros

• Excellent buyer service
• Best for multiple location businesses
• Uberall builder easily creates custom pages
• Ease of implementation and changes

Cons

• Can be difficult to upload some pictures
• GMB bugs make it hard to connect
• Quite expensive, but worth it

FAQs

Q: What is the best local listing management tool?

A: Promorepublic is the best local listing management tool for SMBs and enterprises. It’s the simplest way to grow your business with reviews, buyer feedback, and social media. With its all-inclusive dashboard, you can manage all of your buyer communications and reviews in one place, post from anywhere, and monitor your end results.

Q: Why use Promorepublic for local listing management?

A: Using Promorepublic, one of the best business listings solutions, allows easy management of your buyer communications, reviews, branded content, and local marketing campaigns. Each user gets access to:

• Insight-driven marketing – By incorporating data about your buyers’ past purchases, shopping preferences, and site interactions, you can deliver more insightful and relevant marketing material to your buyers.
• Multi-location marketing campaigns – This allows you to better tailor your messaging and engage your buyers at different locations.
• Unveiled growth opportunities – Stay on top of industry trends and new problems that your products, services, or offerings can solve.

Q: What is a local directory listing?

A: A local directory listing is a business profile that appears in a local online directory or website. Many of these sites allow you to create a free profile that includes basic information about your company, such as your address, phone number, and hours of operation. Read more about local directory listing here.

Conclusion

You don’t need to look far or wide to discover more local listing management tools. Similarly, keeping your business on top with efficient local listings management has no secret recipe. Start with tracking regular reviews, monitoring your company’s online reputation, and working to improve the way potential buyers view your business.

The post Top 10 Local Listing Management Tools for Brick and Mortar Business appeared first on PromoRepublic Blog | Insights for Franchise & Multi-Location Marketers.

But, as competition soars to new heights and enterprise software solutions multiply in the marketplace, managing a business that serves thousands of customers at the highest level of efficiency and effectiveness is no easy feat. That’s where franchise management software comes into play. These tools enable businesses to stay competitive by efficiently managing their franchises. Check out the best software for software management in this article.

Why You Need Franchise Software Systems

If you’re serious about your business and serious about growing, you’ll want to make sure that you’re investing in the right franchise management tools. Perhaps the most important reason why your need franchise software solutions are that they can help you stay up-to-date on the latest franchising trends and developments.

Other reasons include:

• A franchise management system helps you streamline operations, thus saving time and money. You can finally track the progress of your franchising program and the progress of each franchisee in a centralized database. In addition, you can also use the software to manage employee payroll and human resources, monitor sales, expenses, and other metrics closely, as well as income statements for each franchisee.
• Franchise management systems can help you establish a more robust control system within your organization. This includes keeping track of all of the important documents that are required for accounting, marketing, inventory management, and customer relationships, among others.
• A franchisee management system also allows you to streamline financial processes by creating custom reports containing all of the relevant information that you need to run your business effectively.

For example, if you are planning an expansion into new markets or setting up new franchises, franchise management software can help you evaluate potential prospects by providing sales stats on a given area.

Best Franchise Management Software in 2022

In this blog post, we compiled a brief list of the best franchise management software for some of the most essential activities including:

• Franchise marketing
• Franchise management
• Recruitment and staffing
• Franchise CRM (Customer relationship management)
• Accounting for franchise businesses

1. PromoRepublic – All-in-one Franchise Marketing Software

As franchise brands looking to increase their online presence, they’ll likely want to work with franchise management systems that offer a greater degree of customization and control over their resources. With these tools, your brand can create content that better suits the interests of its target audience, launch tailor-fit ads targeting specific locations, and take advantage of analytical tools that help you monitor your performance.

PromoRepublic is the all-in-one local marketing platform that gives multi-location businesses and marketing agencies the insights and tools to manage social media, brand consistency, local SEO, and reviews – everything you need to win local customers. We provide a centralized overview of your local marketing performance ensuring that you’re always on top of your game.

Key Features:

• Reputation management – Connect with your customers at a personal level and maintain a positive reputation.
• Local SEO – Create winning local SEO campaigns that result in higher organic search engine rankings and better conversions from search results.

• Brand Management – Keep track of your brand’s performance, develop, maintain, and promote a strong brand.
• Social Media Marketing – Develop winning social media marketing strategies across major platforms such as Facebook, Instagram, and Twitter.
• Distributed Marketing – Empower your workforce to represent your brand online.
• Insights – Uncover growth opportunities on social media, and in reviews, local search, and content performance across locations.

PromoRepublic is one of the best franchise store marketing management tools for all your franchise needs. From marketing and distribution to customer reviews and search results, we offer tools to streamline every stage of the customer journey so you can focus on what’s important – your brand.

Pricing:

Free trial included.

• Small business – $49 per month
• Agency – $79 per month
• Multi-location – Custom (Contact sales)

Ready to find out how it works? Book a demo today!

2. ServiceTitan – Franchise Management Software

ServiceTitan is a unified franchise management solution that takes care of everything for you. With its intelligent dispatching and pay automation, you can run your business with ease and stay in control of every detail – from paying employees to managing marketing, to scheduling appointments.

ServiceTitan is the perfect solution for franchisees who want to eliminate tedious paperwork and focus more on their customers. With its automatic follow-ups and automated onboarding, you’ll be able to focus on your business goals without having to worry about every little detail.

Key Features:

• Access to real-time data – Gives you a solid grasp of sales, revenues, and KPIs, and time to consider how they fit into your overall business strategy.
• Marketing – Maximize the value of your advertising dollars.
• Cloud sync – No more trouble syncing your branded assets across the entire company.
• Custom forms and templates – Enables you to create a variety of forms and templates matching your company standards.
• Custom reports – Develop customer reports to monitor the performance of your business processes and deliver them straight into your inbox.

The data and metrics collected during a successful product launch can be used to create a feedback loop. As the result, you have the ability to react to customer needs and desires before they become problems. Real-time information can also be used to identify the areas that need improvement and drive necessary change so that you can improve your future management efforts.

With the ServiceTitan, that’s exactly what you get. You can create a visual display of your product sales data that allows you to see which areas of your sales process are performing poorly and those that need to be adjusted.

Pricing

Pricing details are available on inquiry. Contact the ServiceTitan sales team.

3. PandoLogic – Franchise Recruitment Tool

Every business needs a well-coordinated team of employees to fuel its success. A franchise recruitment software helps you manage your recruitment process efficiently. You can use it to create a database of candidates, search for potential employees, conduct interviews, and hire candidates that fit your preferred profile.

PandoLogic is the perfect franchise recruitment tool to help you find the right candidates for your business. With AI-enabled and self-learning, the platform makes it easy to manage and monitor your recruitment process, from start to finish.

Key Features:

• Prediction and targeting – Reach skilled and qualified workers in high-value job markets with targeted job ads.
• Real-time results – See how your job ads are performing across multiple platforms and take corrective action to make improvements.
• AI-enabled recruitment solutions – Put an end to the time-consuming and costly process of manually reviewing resumes and hiring managers, and making better decisions.
• Recruitment automation – Keep your recruiting process efficient and focus on finding the best possible candidates.

PandoLogic’s tailored AI-enhanced software helps businesses identify and combat the most common hiring mistakes. You can also predict which employees may need more attention and identify those who are performing well.

Pricing

Contact sales

4. OnePageCRM – CRM for Franchise

Customer relationship management is a broad concept that can be implemented in a variety of different ways. For example, you might have one CRM for franchises that collect data from all of your customers, while another CRM tool might be more focused on one customer.

In the end, all CRM tools have one job to keep your customers happy with your products and services. That’s where OnePageCRM comes in. This CRM franchise software provides a unified platform for all your customer relationship management efforts.

Key Features:

• Contact management – Handle multiple clients at the same time and focus on closing more deals.
• Email management – Synced with your email channels to help manage all your email campaigns.
• Pipeline management – Ensure that the right people are in the right place at the right time.
• Custom reporting – Create real-time reports that let your team view detailed data about your customers and help them make informed decisions.
• Mobile sales CRM – Sync desktop contacts and tasks with your mobile app and stay on top of tasks when you’re on the go.

OnePageCRM offers an AI-powered route planner and business card scanner to manage your sales and customer relationships. Additionally, the software integrates with other sales automation tools for a more streamlined customer experience.

Pricing

Free trial included

• Professional – $9 per month
• Business – $19.95 per month

5. Gravity Software – Franchise Accounting Software

The best accounting software will help you keep track of your business expenses and keep accurate records. Gravity Software enables you to keep track of your costs and expenses. The tool creates essential profit and loss statements, analyzes your financial performance, and creates a detailed walk-through of your books of accounts.

Key Features:

• Multi-entity accounting – create one report for all your finances and expenses.
• Multi-location inventory – Keep track of where your inventory is located and how much of it there is at any given time so that you don’t waste money on inventory you can’t sell.
• Automated subscription billing – Process recurring payments for products and services.

Gravity Software is cloud-based accounting software backed by Microsoft technology. It offers a variety of features to help businesses stay organized and efficient. Everything is wrapped in an easy-to-use interface, which in turn, makes managing your finances a breeze.

Pricing:

• Non-profit – $150 per month
• Power apps user – $230 per month
• Starter – $250 per month

The Bottom Line

A good franchise management system is essential for any business. After all, franchisors and franchisees need to track and report their overall performance in order to make informed decisions. And with the right software, you’ll be able to monitor your business, manage your finances, track your employees, and accomplish so much more.

Interested in streamlining your local marketing? Book a demo with PromoRepublic to see how our solution can help your business drive local engagement and bring new customers.

The post Top 5 Franchise Management Software Tools You’ll Need to Thrive in 2022 appeared first on PromoRepublic Blog | Insights for Franchise & Multi-Location Marketers.

But an effective local SEO strategy can be an uphill battle for businesses with multiple locations. That’s where the best local SEO tools can step in and add some oil to your marketing machine.

What Is Local SEO and How Does It Work?

Many of you know that SEO stands for search engine optimization of web pages, which makes it easier for search engines to crawl, index, and understand your content. The goal is to show that content to a relevant audience and get more traffic to your website.

We bet you’ve also heard about local SEO, which is utilized for local queries. For instance, businesses with brick-and-mortar locations use it to maintain a steady flow of leads and high conversions. So how does it work?

It’s all about Google algorithms. If they determine you’re an established business, they’ll recommend your service to searchers.

But the SEO game is not a walk in the park. Search engines are getting smarter, moving SEO from manipulative tactics like keyword staffing to an art form that combines branding, content creation, and reputation management to capture highly-qualified visitors to your website.

Let’s zoom in to unveil the difference between the two strategies and decide where it is worth placing your effort.

Organic SEO vs. Local SEO

Imagine a pregnant woman researching strollers. She reads a few blog posts and decides to go to a physical store. She types “buy a stroller in Houston Texas,” and Google detects local intent so shows her the nearest and most trusted stores selling strollers in her area (within a two-mile radius).

Google generates a personalized list of three local companies that best match her search query – the Local 3-pack – and puts them at the top of the page to help her get a fast answer to her request.

Every business can be listed if it’s located within the search area (distance), is relevant (business category), and is trusted (prominence). The first two factors revolve totally around GMP listing data. At the same time, prominence (or reputation) is a result of your customer reviews and ranking.

Organic SEO has less to do with location but works well with less specific search queries, often showing up in business directories like Yelp or TripAdvisor. Your ‘plum cake’ search can lead you to a local cafe website having a recipe page (including a plum cake) aimed at capturing traffic.

Showing up on the first page of those results is critical because 75% of people won’t ever go to the second page. But being listed in the Local Pack helps local consumers find their way to your store, increasing your sales. Leading marketers who decide where to focus their efforts utilize local search marketing tools to grow their visibility and conduct research on competitors.

Top Local Search Ranking Factors in 2022

Studies reveal that search ranking factors differ for local organic results and the Local Pack. The top factors impacting your Local Pack visibility are your GBP (Google Business Profile) and review management, contributing over 50% to your chances of being found.

But suppose you’re trying to rank higher in organic local results. In that case, your company website must be well-organized and cited by other established websites. For the best results, multi-location brands should try to rank locally as well as organically.

Why Is Local SEO Important?

Apart from the fact that local SEO promotes your business 24/7, there are a bunch of reasons for businesses to invest in building a holistic SEO strategy. Here are some of them:

Local SEO helps your business stand out – even if you don’t have a website. When Google algorithms detect that search intent is local, Map Pack results will appear on the first page of the search results. These results are largely informed by your GBP listing, so having a website is not obligatory.

Local SEO offers a unique opportunity to reach ready-to-buy consumers. Every month there are more than 10.3 billion Google searches, with 78% of U.S. internet users researching products and services online. 76% of people who search for a product or service nearby visit a business within a day. This happens because SEO helps customers with an immediate need to find a supplier.

The conversion rate from local SEO is 7 times higher than from a website. Essentially, SEO gives you a chance to reach potential customers in the very last stage of the buying cycle. They’ve already decided what product they want. All they need is someone to sell it to them. The average conversion rate for websites from all sources of traffic is around 2%, and that’s for good websites. But SEO-driven traffic converts at up to 14.6%.

Marketers approach local SEO strategies differently, from optimizing content using local keywords to generating reviews. If you’re serious about boosting your local SEO, we recommend doing your research and picking up some local SEO marketing software to help you out along the way.

11 Top Local SEO Tools

Want to get ahead in the SEO game? These tools help you find out where a fix is needed, what your competitors are doing, and how you can outdo them.

But before we start, let’s turn to the basics. Fundamental and must-have free local SEO tools that most businesses with any online presence should begin with are Google Analytics and Google Search Console. They can help, for instance, to 1) spot trends or errors, 2) tag landing page URLs in local listings, and 3) slice data to get the whole local performance picture.

When your business is ready for a tech upgrade, here are 11 local SEO platforms that can take the weight off your team’s shoulders. Check them out.

1. PromoRepublic

PromoRepublic is a unified local marketing platform that helps franchise and multi-location businesses convert searches on Google and impressions on social to in-store sales.

With PromoRepublic’s insights and digital marketing tools, it’s easy to uncover growth opportunities for locations and manage local SEO, listings, reviews, and social media posting & ads all in one place.

The benefits and features of the Local SEO product:

• One of the easiest listing management tools to build citations and keep location data consistent across business directories. Rather than managing your listings one by one across all units, consistent location data is synced with 130+ directories automatically.
• A comprehensive local search ranking tool to oversee how your locations rank for specific keywords in Google.
• Robust Google Business Profile reporting makes it easy to track results like views, clicks, and rating performance from a single dashboard.
• A single or custom view of incoming GBP review streams for monitoring and replying to your customer feedback for every location.
• Posting & scheduling to the ‘What’s new?’ section of Google Business Profile to increase visibility on Google Search and Google Maps.

PromoRepublic has pricing plans for small businesses, marketing agencies, and multi-location businesses, including franchises and other brands with a distributed workforce. PromoRepublic offers a unified, complete solution to cover all digital marketing needs and help increase local business visibility in search. Book a demo to see it in action.

2. Local SEO by Semrush

Semrush is an industry heavyweight with over a decade of experience used by large companies to optimize their local search efforts.

• Semrush performs easy site checks on how well your business ranks in your target city. The local SEO audit tools are very simple to use, and it outputs a really-easy-to follow set of instructions for improving your performance in search results.
• Gives ideas for keyword targeting and compares it to competitors’ efforts. Semrush provides a lot of data relating not just to SEO, but to PPC too. Great if you want a tool that covers both areas.
• Provides a local SEO listing management module that utilizes local rankings, tracking, and other areas like local heatmaps. Customer review management costs extra.

Semrush pricing starts at $119.95 per month for one user. The high price is understandable, as you’re not just paying for functionality, you’re paying for access to tons of data. A 17% discount is available if you pay upfront for a year, and there’s also a 7-day trial.

3. Moz Local

A local SEO automation tool that offers keyword research, rank tracking, backlink analysis, and business listing management. It has a cheaper price tag and is very popular among online marketers.

Here are some of its key features:

• Creates and manages your local listings on Google, Facebook, and other sites to help consumers find and choose your business.
• Manages reviews and monitors review sentiment, common keywords in reviews, and customer feedback over time.
• Provides reporting to help you understand how to improve your profiles and identify which listings need attention.

Unlike Semrush, Moz’s entry-level plan is inexpensive, and its standard free trial is considerably longer than Semrush’s – 7 days vs 30 days.

4. Ahrefs

A data-driven local SEO platform for website audit and optimization, competitor analysis, keyword search, and tracking your ranking progress. Ahrefs’ proprietary data is what makes the tool unique.

• Backlink analysis is Ahrefs’ bread and butter feature. Advanced tech is crawling the web 24/7 and backlinks are updated every 15 minutes. Quality data is what the tool is known for.
• Keyword Explorer gives you tons of data on each keyword across Google, YouTube, Amazon, Bing, Yahoo, and Baidu.
• Content Explorer is a mini version of BuzzSumo designed to show you content that gets lots of social shares.
• Some help with PPC campaigns is included. You can see which ads and keywords generate the most traffic, and which landing pages the most paid visitors end upon.

When you purchase an annual plan, you save 20%. However, before you make an annual commitment, it’s recommended to take their 7 days trial which costs only $7. The Standard Plan is the minimum you should aim for if you need features such as broken pages and daily brand monitoring.

5. Mangools

This 5-in-1 local SEO checker provides a set of beginner-friendly tools including keyword research, SERP analysis, rank tracking, link tracking, and SEO metrics and insights.

• Provides a simple keyword position tracker with daily rank tracking updates. A really enjoyable and easy experience for finding new keywords.
• Monitors the SEO authority of your site including top content, backlinks, and competitors.
• Lacks reporting features and research data; is not as in-depth as other tools.
• Has a simply brilliant UI, and you can kickstart your SEO efforts without having to read or watch any tutorials.
• Has capped results, its biggest drawback. As such, to unlock the tool’s full potential, you’ll need to sign up for Mangools’ Agency Plan.

Unlike SEMrush, Moz, and Ahrefs, Mangools’ SEO software is affordable for bloggers and small businesses.

6. SE Ranking

This local search software provides a complete set of SEO tools perfect for small business owners, SEO pros, and agencies.

• Website rank tracking capability is SE Ranking’s key feature and lets you see exactly how your website is performing on SERP. This functionality is very well developed and is among the best in class.
• Very easy to set up: you can set everything up in just a few minutes.
• SE Ranking is not overwhelming compared to other SEO software. Its UI is very easy to use for people new to SEO since short explanations of its features accompany users along the way.
• The white-label feature lets you use SE Ranking to create your own SEO service.

Excellent value for money given its features and functionality. Moreover, its pricing structure lets you find the sweet spot for the power and functionality you need.

7. BrightLocal

A powerful local SEO tool that allows agencies and brands to improve local rankings, manage reviews, and generate more traffic and leads from local searches.

• Has a local search grid that was added in 2021 to show where your business is ranking on a granular level.
• Tracks keywords in Google & Bing with a simple rank tracker that visualizes rank in local SEO reports.
• Provides a local SEO citation tool for tracking and reporting.
• Allows managers to respond to GMB and social reviews in one view.
• Helps streamline review generation via its “Get Reviews” builder, which can be bought separately.

BrightLocal monthly plans start at $29 per month. Annual billing includes 2 free months. You’ll need the Multi-Business Plan for $49 per month for white-label reports.

8. Nightwatch

An advanced SEO rank tracker tool with daily keyword updates, keyword segmentation features, website audits, backlink monitoring, and automated local SEO reporting.

• One of the most accurate rank tracker tools on the market.
• Local SEO audit tools discover broken webpages, links, and missing metadata, segment your audit findings by URL and compare historic data.
• Extensive keyword filtering options provide the ability to quickly organize and segment keywords into distinct groups and save custom views.
• Customized reports. You can include the most important data in reports and schedule report delivery.

Nightwatch provides 3 fixed plans and custom enterprise plans for larger volume use. Annual billing offers savings of up to 40%.

9. Synup

Local SEO software that allows you to see how your business is doing on the most important local directories, search engines, and review sites.

• Local listing management across all main listings (up to 40). Voice search optimization included.
• Interaction monitoring allows you to get instant notifications when customers leave a review or social comment. You can respond to reviews from within the tool.
• Mobile app for adding or removing locations on the go as you grow.
• Help with customer behavior analysis and development of a more accurate customer persona.

Synup users have reported that for SMBs with a single location model, the pricing package is $30/location/device with an annual commitment. However, to get a more comprehensive quote, your business is required to get in touch with Synup’s sales team.

10. Yext

A suite of AI-powered search solutions that offers organizations a modern way to optimize their first- and third-party search experiences.

Yext provides the tools for:

• Listing management: Integration with a large set of maps, apps, search engines, and social networks, so your locations perform better in search.
• SEO-ready landing pages: Pages provide brands with all the tools they need to design custom sites that scale, drive traffic, and boost conversions.
• Review management: respond to reviews using a number of intelligent response methods, and generate first-party reviews for your locations, people, products, and more.

Depending on your business situation, this software can be a good choice, especially if you’re looking for a quick way to push out your business information to online directories. However, once your subscription ends, you may find listings disappear for good.

11. Serpstat

Serpstat is a complete SEO tool that covers the main aspects of the matter: keyword analysis, competitors, and backlink analysis.

• A local SEO ranking tool that updates daily and makes it easy to see how your site’s rankings are trending over time
• Besides the regular keyword selection, Serpstat offers search suggestions, related keywords, competitive keyword research, and more. Their keywords database parallels the database of major SEO companies like Ahrefs and SE Ranking.
• The SEO audit tool is fast, easily finds and fixes issues, and is thorough.
• Solid PPC analysis: If you rely on PPC ads to drive traffic to your website, you’ll probably get a ton of value out of the PPC tool suite.

Like most tools, Serpstat’s pricing depends on how much data you need and how many websites you manage. Overall, Serpstat is cheaper than Moz, Ahrefs, or Semrush. And if you run an agency or want an enterprise-level tool, Serpstat is also on the more affordable side.

Conclusion

Since almost every buyer experience begins with a search, it’s critical to be seen by local customers at the moment of a buying decision. The conversion rate of traffic driven in such a way is significantly higher, making local SEO worth the investment.

Whether or not your business will make its best showing in local search depends on your local SEO strategy. It takes a cohesive plan seasoned with a combination of marketing tools to drive a meaningful lift for a business. If you want to get ahead in the SEO game and rank higher, choose a technology partner offering local SEO tools that fit your business needs.

PromoRepublic can become a game-changer in your local SEO tactic. The platform helps grow your findability in local search, offer insights on your local landscape, improve your online reputation, and increase your local sales. Visit our website to find out more about PromoRepublic. Book a demo if you’re ready to take your local SEO to the next level right now.

The post 11 Best Local SEO Tools to Dominate Local Search Rankings in 2022 appeared first on PromoRepublic Blog | Insights for Franchise & Multi-Location Marketers.

When users do a local search on their iPhones or iPads or use Siri for the same purpose, the top result will be from Apple Maps. To put it short, with over 113 million Apple users in the US, you just can’t ignore this audience.

Learn how to claim and optimize your Apple Maps business listing to gain more local traffic, boost sales, and earn more revenue.

What Is Apple Maps Listing and Why Is It Important?

Apple Maps is an in-built search, maps, and navigation program on Apple devices. By being listed on Apple Maps, you make it easier for ardent iPhone and iPad fans to reach your business.

Whether you are a small restaurant or a large real estate agency, claiming your Apple Maps business listing will be beneficial in a number of ways. Here they are:

• Positive impact on your online visibility. According to SEO Tribunal, 97% of consumers learn about a local business via the Internet. That means, that by not adding your business to Apple Maps, you lose a chance to acquire new clients.
• Providing accurate information about your business. Getting listed in this online local directory helps you share accurate up-to-date business details such as opening hours, address, the list of services, etc. with your potential customers, which positively impacts customer loyalty and contributes to your company’s credibility. According to SEO Tribunal, 88% of local searches on mobile result in either a visit or a phone call. That’s why keeping your business details up to date is critical for better customer acquisition.
• Building trust with your audience. For 49% of consumers, reviews appear to be as significant as personal recommendations when making their purchase decisions. By having your business on Apple Maps, you get an opportunity to establish trust with your customers due to the in-built rating system and existing integrations with Tripadvisor, Yelp, and Foursquare.

Eager to know how to develop and implement an effective Yelp strategy to generate more sales and revenue? Read our blog post on 12 best practices to generate 5-star Yelp business reviews.

How to Get Listed on Apple Maps [Step-by-Step Instructions]

Now that we’ve explained the importance of claiming your business on Apple’s directory, let’s see what steps you should follow to actually get listed there.

Apple Places on Maps and Apple Business Register Explained

To claim your business on Apple Maps, you should first have your company information on a self-service portal Apple Places on Maps (known previously as Apple Maps Connect). You can claim your business place if it hasn’t been added before. However, it’s likely Apple already has information about your company from other sources.

It’s highly recommended that you claim your own listing to ensure the information gathered by Apple is relevant and complete. That’s critical because Siri relies on those details to provide users with information on the company’s location, phone number, and more.

Apple’s Business Register is an analog of Google My Business service designed to allow business owners to manage how their company is presented in Apple’s ecosystem and provide role-based access to their brand’s information.

Want to know how the Google My Business service can improve the visibility of your multi-location company? Read our guide on managing your Google My Business profile to generate a steady flow of reviews, boost customer loyalty, and skyrocket your business.

Now let’s see how to claim your business on Apple Maps in 3 easy steps.

Step 1. Ensure You Have Your Apple ID

Having an Apple ID allows you to enjoy all Apple services. To create your Apple ID, you need to provide some basic information like your name, birthday, and email address. If you already have your business-associated Apple ID, then just sign in.

Step 2. Add Your Location on Apple Maps

You can enter your business name to check whether Apple has any information about your company. If yes, claim this place by clicking the corresponding button. If not, choose the “Add a missing place” option and enter your business details like your company name, phone number, and status (open/closed).

Also, you need to choose your business category (or suggest one if it’s not on the list) and specify whether you accept payments with Apple Pay.

Step 3. Verify Your Company With Apple Business Register

This step includes verification of your company by phone to ensure you’re a legitimate business representative. During this automated call on the phone number you indicated, you’ll be provided a four-digit PIN code to enter.

Congrats! You’re now listed on Apple Maps.

Optimizing Your Apple Maps Business Listing

When your business listing is already there, you might want to get it corrected or updated. Change necessary details about your company:

• opening hours;
• display name;
• address;
• place status;
• links to your company’s website, social media networks, and your official app if you have any in the App Store.

Provide as much information as possible so your listing is better optimized and has more chances to be given preference in search results.

New listings should show up within about a week after Apple’s approval process. And if they need anything else from you, they’ll contact you through the email address associated with your Apple ID.

Ratings on Apple Maps: How They Work

Apple users can rate places on the Apple Maps app. The in-built rating system works alongside existing integrations with Tripadvisor, Yelp, and Foursquare. It uses a thumbs up and thumbs down system to rate the overall quality of the company.

Users can’t leave any written feedback. However, they can add their own photos of places that will be displayed alongside reviews provided by the above-mentioned review platforms.

Reviews are an important part of your reputation management. Learn how to enhance your reputation management in 6 simple steps.

The Bottom Line

Adding a listing for businesses with one location is pretty simple. However, claiming and keeping up-to-date an Apple Maps business listing for multi-location brands can be overwhelming and challenging. Working with platforms like PromoRepublic will make it easier to manage brand data and effectively optimize your local online presence across the network of 130+ global-local search platforms like Google, Yelp, Facebook, Tripadvisor, Trustpilot, etc. Forget about manually filling in data. Content disseminates automatically, ensuring consistency.

Apart from managing all your listings in one place, PromoRepublic allows you to monitor and respond to customer feedback left on any of the 130+ review sites. Finally, the platform lets you oversee what’s happening with your online listings across all locations via performance dashboards.

Book a demo with our expert to see how PromoRepublic can help your business drive local engagement and bring new customers to your business.

The post The Whys and Hows of Your Apple Maps Business Listing [Step-by-Step Instructions] appeared first on PromoRepublic Blog | Insights for Franchise & Multi-Location Marketers.